The General Data Protection Law (LGPD) is relatively new, and therefore much still needs to be implemented and updated in companies. From changes in internal policies to the implementation of resources aimed at data security.
The legislation addresses new challenges arising from the popularization of the internet. A while ago, the exchange of information via digital means was not so common. Today, however, the use of social networks, registrations on websites, and purchases in e-commerce have increased potentially.
According to research, an average annual growth of 20.73% in online shopping is estimated until 2025. Furthermore, to give an idea, between 2021 and 2022, 21 million Brazilians became new social media users.
In view of this market transformation, some clauses of the LGPD are still subjective and may be open to interpretation and doubt.
Therefore, we will explain the main guidelines of the legislation, share how the process works in practice, and how data security can impact your business. Continue reading the article!
What is the relationship between LGPD and data security?
The importance of data security has been discussed for some time, but there was no tool that effectively served as a basis for the subject.
In this context, the General Data Protection Law brought several definitions. It emerged to protect users’ rights to freedom and privacy, in addition to serving as a guide for corporations to implement this process.
The LGPD brings a sense of attention to companies, where through data maps, risk maps, awareness campaigns, and training, it engages the entire company in this front and makes them care about how data is collected and stored, as well as security issues.
What is the importance for companies?
In the routine of a business, it is common to deal with a high volume of documents. Given this, paying attention to data security becomes fundamental and can prevent misplacements, losses, and leaks of personal information.
The compliance with legislation on the subject, besides safeguarding users, makes the company demonstrate greater transparency and notoriety in the market, positively influencing its reputation.
Furthermore, the LGPD also imposed sanctions for companies that do not comply with data security guidelines. Therefore, to avoid unforeseen expenses with fines, attention must be paid to its clauses.
However, many companies still find it difficult to adapt and end up forgetting about the care for confidentiality, consent, and protection measures. Learn how to facilitate this process below.
How to comply with the legislation?
Although some situations are not yet detailed in the legislation, it is possible to follow certain specifications to enforce the law. For example, one of the main topics covered in the LGPD is consent.
In other words, to collect and store personal data, it is mandatory for the company to have formalized authorization from the data subject. This is usually done through form acceptances or privacy terms.
Institutions also need to request only data necessary for the activity they perform, excluding what is unnecessary. To this end, an analysis of the amount of electronic waste and random data being kept must be carried out.
Another fundamental thing is to be transparent with the data subjects, explain the purpose of collecting information, offer a simplified contact channel, and delete the data if any of them requests it.
4 tips to help with data security
Now that you understand a little more about LGPD and data security, we will share 4 tips to help put this strategy into practice in your company.
1. Map the processes
Before anything else, it is essential to know the business processes. With everything mapped out, it is possible to make a risk analysis and diagnosis, which makes it possible to focus on priority areas for improvement.
Given this, it is worth emphasizing the importance of a collaborative organizational culture. Everyone needs to be on the same page and understand how important this change is; sometimes it will be necessary to yield and make modifications to working methods.
2. Make periodic backups
Unforeseen events happen. And, in the digitalization era, we are more susceptible to cyber attacks or even human errors. It is in this context that making backups becomes so important.
Performing this work periodically safeguards and supports business continuity. For example, if an incident occurs on the website, it is necessary to have a copy elsewhere so that it can be recovered.
3. Implement cloud solutions
A few years ago, it was common to lose an entire period’s work due to forgetting to save or power outages. Today, with cloud solutions, this risk is left behind because information is saved automatically (when this option is enabled).
All this without the need for a huge proprietary infrastructure, as everything is stored in an online environment.
Thus, the cloud brings much more autonomy and flexibility to the business, allowing work to be done from anywhere in the world in a collaborative and secure way.
4. Control access
As we mentioned earlier, cyber attacks have become more common, and therefore the importance of doing a meticulous control of who accesses the company’s data arises.
Do not leave information available in open folders. It is essential that only authorized people can view them. This alone reduces the risks of leaks or mistaken document sharing.
Cloud platforms help a lot in this regard because they have encrypted access, where authorization levels can be configured for the people involved.
With these tips, data security in your company will be better safeguarded, supporting the business’s reputation and competitiveness. Did you like the content? If you want to delve deeper into the subject, access our free material: Cloud system: creating operational resilience for manufacturers.
*Signed by: Eduardo Ehlert, DPO at Teclógica
